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ISO The Good Life Show - Food, Wine, Travel & Lifestyle

Bio: Mike Wreyford, AKA Mike the Wine Guy, is a wine educator, writer, radio show host, and lifestyle expert. Mike is the host & producer of “The Good Life” Show, a popular radio talk show, on air since 2011. As one of the most “casually authentic” wine experts in the industry, Mike Wreyford, AKA “Mike the Wine Guy,” has blazed his own trails and made it his life’s passion to educate, inform and entertain his audience with his extensive knowledge and passion for wine, and the lifestyle that goes with it. His weekly radio program and podcast, “ISO the Good Life” has become a must-listen for travel conscious wine enthusiasts and curious foodies alike. With countless hours of Live Radio, and 1,000+ interviews, Mike’s show has earned a reputation for being informative, entertaining, and uniquely original. As a native Californian, Mike’s adventurous lifestyle and world travels have undoubtedly influenced his approach to wine and food. His dedication to bringing an “all of us” approach to his topics has earned him a loyal following of listeners who appreciate his ability to make even the most complex subjects accessible. In addition to his radio program, Mike is known for his involvement in charitable events and fundraisers, including the highly successful “World of Wine” tasting events which he has been instrumental in developing and hosting since 2011. Mike’s talent for uncovering the stories behind the wine and food he covers is unmatched. His loose yet thoroughly prepared style of interviewing guests allows him to dig deep and discover the true passion and journey of each guest. With his extensive network of contacts throughout California, the West Coast, and beyond, Mike is able to develop unique story ideas that captivate and inspire his audience. As a dedicated professional and wine expert, Mike Wreyford is undoubtedly a name to watch in the industry, and his commitment to bringing the best of wine and food to his audience is unwavering.
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Now displaying: Page 1
Mar 4, 2019

Since 1927, when John Pedroncelli, Sr. purchased vineyard and a small winery in Sonoma County's Dry Creek Valley, two elements remain unchanged: the exceptional place the Pedroncelli family farms vineyards, and the family's dedication to making fine wines.

  • From selling grapes to home winemakers during prohibition in order to keep the vineyards going,
  • to growing a small base of business during the 1930s and 1940s,
  • to the second generation joining their father: son John becoming winemaker in 1948 followed by Jim in 1955 as sales director,
  • to 1963 when the winery was officially purchased by John and Jim from their father,
  • to growing the line of wines in the 1960s with vineyard expansion and diversification,
  • to the boom time of the 1970s and 1980s along with many changes and additions to our sales base including national sales and export,
  • the third generation coming on board and vineyard replanting in the 1990s
  • to the 21st century refining our focus to restaurants and casual dining/meet-up wine bars and independent wine shops across the nation.
  • to the transfer of ownership of the company to the third generation (now a 70% woman owned company with a woman winemaker!)
  • to the second decade in the new millenium where the fourth generation is coming up the ranks...
  • Nine decades strong, we are still family owned and operated.It all adds up to tradition, heritage and a family of wines you can enjoy with confidence.

 

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