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ISO The Good Life Show - Food, Wine, Travel & Lifestyle

Bio: Mike Wreyford, AKA Mike the Wine Guy, is a wine educator, writer, radio show host, and lifestyle expert. Mike is the host & producer of “The Good Life” Show, a popular radio talk show, on air since 2011. As one of the most “casually authentic” wine experts in the industry, Mike Wreyford, AKA “Mike the Wine Guy,” has blazed his own trails and made it his life’s passion to educate, inform and entertain his audience with his extensive knowledge and passion for wine, and the lifestyle that goes with it. His weekly radio program and podcast, “ISO the Good Life” has become a must-listen for travel conscious wine enthusiasts and curious foodies alike. With countless hours of Live Radio, and 1,000+ interviews, Mike’s show has earned a reputation for being informative, entertaining, and uniquely original. As a native Californian, Mike’s adventurous lifestyle and world travels have undoubtedly influenced his approach to wine and food. His dedication to bringing an “all of us” approach to his topics has earned him a loyal following of listeners who appreciate his ability to make even the most complex subjects accessible. In addition to his radio program, Mike is known for his involvement in charitable events and fundraisers, including the highly successful “World of Wine” tasting events which he has been instrumental in developing and hosting since 2011. Mike’s talent for uncovering the stories behind the wine and food he covers is unmatched. His loose yet thoroughly prepared style of interviewing guests allows him to dig deep and discover the true passion and journey of each guest. With his extensive network of contacts throughout California, the West Coast, and beyond, Mike is able to develop unique story ideas that captivate and inspire his audience. As a dedicated professional and wine expert, Mike Wreyford is undoubtedly a name to watch in the industry, and his commitment to bringing the best of wine and food to his audience is unwavering.
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Now displaying: Page 1
Jul 30, 2018

Ron Williams, a veteran of the Walla Walla tourism, arts, and wine industries, has been hired as the new Executive Director of Visit Walla Walla. “Ron’s broad-based experience with the key industries that drive tourism in Walla Walla made him a natural fit to take the reigns of Visit Walla Walla.

Since 2013, he has served as the Executive Director of Shakespeare Walla Walla. As Executive Director, he helped create the successful Dia de Los Muertos street festival, forged partnerships with a wide range of local and regional arts organizations, and oversaw explosive growth in the performing arts organization. Williams has also acted as the Managing Director of the Gesa Power House Theatre in Walla Walla, which hosts theater, music, dance, public and private events, meetings, parties, weddings, and festivals.

A proven collaborator, Williams has been involved in various projects with the Walla Walla Valley Wine Alliance, the Walla Walla Valley Chamber of Commerce, the Downtown Walla Walla Foundation, and throughout the education community.

“Walla Walla has done an extraordinary job in building its brand and growing into a world-class travel destination, and I believe my background will help build on that momentum,” Williams said. “I am thrilled to take this next step, and I look forward to continuing the great work Visit Walla Walla has done in promoting this region.”

A Theater Arts graduate of Occidental College in Los Angeles, Williams started his career in the film industry as a project manager and executive producer. Williams replaces Ron Peck, who served as Executive Director for Visit Walla Walla for more than three years.

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